Marketing at the Point of Sale in Mortgage and Real Estate

People transact differently than they used to – have you adjusted the way you market to them accordingly? Joe Welu explains the balance between new and old school when it comes to connecting with buyers and converting them to customers.

Listen to “Marketing at the Point of Sale in Mortgage and Real Estate” on Spreaker.
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Joe Welu
CEO & Founder

Joe Welu is the Founder and CEO of Total Expert, which he started in 2012 in the basement of a real estate office. Fast forward to 2019 and Total Expert is backed by some of the leading venture capital firms in Silicon Valley and has been named the fastest growing software company in the Midwest by the Inc. 500. Prior to starting Total Expert in 2012, Joe co-founded and led one of the top-selling real estate teams in the U.S., achieving over $1 billion in sales volume.