The Medicare marketing space is evolving—rapidly. Regulations from the Centers for Medicare & Medicaid Services (CMS) are changing to protect consumers and members, the number of Medicare Advantage plans has increased to 43 since 2019, and competition among Medicare agencies will increase as consumers and members look for more tailored plans and greater affordability.
So, how can your organization adapt to stay one step ahead of competitors, keep pace with rising consumer expectations, and ensure that you’re complying with the latest CMS regulations? Read part 2 of our State of Medicare Marketing Guide, “Beyond 2024: What Does the Future of Medicare Marketing Look Like?” to find out.