TOTAL EXPERT FOR SALESFORCE
The Modern Growth Engine for Financial Services
Add a purpose-built sales and marketing toolbox to drive deal flow for your loan officers without extra development costs.
Total Expert for Salesforce provides your team with a lending-specific content library of compliant print and social assets, co-marketing tools, a realtor referral program, and real-time customer insights. This seamless integration boosts loan officer efficiency and production—leading to higher loan volumes and increased Salesforce adoption rates.
Increased Customer Engagement
Fill the gaps in your marketing communications
Gain a better understanding of your customers’ needs and intentions to engage them at critical moments in their financial journey and become the partner they’ll turn to when it’s time to make important financial decisions.
Develop deeper relationships with every interaction by giving your team immediate access to fully customizable content templates created by industry experts and proven to drive more impact and meaningful engagements with customers and leads.
Tap into your professional network and create engaging co-marketing campaigns that expose your brand and products to new audiences with RESPA-compliant rate flyers, single-property websites, and emails.
Leverage built-in alerts to create deal flow and stop opportunities from slipping away. Know the moment a customer or borrower has their credit pulled, lists a property, qualifies for a better rate, or reaches an equity threshold.
Combine data and insights from across your tech stack to deliver sales and marketing communications that resonate with customers and leads no matter where they are on their financial journey.
See Total Expert for Salesforce in action
Seamless Customer Experiences
Drive growth and create customers for life
Unlock the full potential of your Salesforce CRM by syncing contact details with Total Expert’s engagement data to create more dynamic customer profiles that fuel personalized communications and deliver greater impact with every interaction.
Increase borrower engagement
Automate your sales and marketing communications to connect with contacts at critical milestones—or keep them engaged with relevant content until they’re ready to make their next big financial decision.
Access all your data, all in one place
Push contacts, accounts, and loan information from Salesforce to Total Expert—then share engagement data for those contacts and accounts from Total Expert to Salesforce.
Boost productivity
View and access Total Expert engagement activity directly in Salesforce; empowering your team to personalize and tailor communications without having to manage two different platforms.
Knowledge & insights
Stay up to date with the latest financial news, industry trends, and Total Expert tips.
