Total Expert Earns 2023 Top Workplace Award by Star Tribune

Fintech leader draws on people-first mentality to foster a culture of growth, innovation, and opportunity

Minneapolis – June 20, 2023Total Expert, the CRM and customer engagement platform purpose-built for modern financial institutions, has been awarded a Top Workplaces 2023 honor by the Star Tribune. The list is based solely on employee feedback gathered through a third-party survey administered by research partner Energage, LLC, a leading provider of technology-based employee engagement tools. The anonymous survey measures several aspects of workplace culture, including alignment, execution, and connection, just to name a few. Only 200 companies were included on this year’s list.

Total Expert continues to be recognized for its innovation and strong company growth after powering nearly 40% of total U.S. home loan volume in 2022. Last year, the company made repeat appearances on lists such as Inc. 5000, Deloitte Technology Fast 500, and Minneapolis/St. Paul Business Journal Fast 50

“From day one, we’ve been rooted in our core values to create an environment where our team can do the best work of our careers,” said Joe Welu, founder and CEO of Total Expert. “I’m proud of the momentum we’ve built and the journey we are on to continue delivering the best outcomes for our people and customers.”

Total Expert is committed to building a purpose-driven culture that mirrors its purpose-driven platform. This honor comes on the heels of Total Expert’s largest conference to date, Accelerate 2023, where its community of customers, partners, and industry experts met to exchange strategies to build stronger customer relationships and gain a competitive advantage in any market.

“During this very challenging time, Top Workplaces has proven to be a beacon of light for organizations, as well as a sign of resiliency and strong business performance,” said Eric Rubino, Energage CEO. “When you give your employees a voice, you come together to navigate challenges and shape your path forward. Top Workplaces draw on real-time insights into what works best for their organization, so they can make informed decisions that have a positive impact on their people and their business.”

To learn more about working at Total Expert, visit

Total Expert is the purpose-built CRM and customer engagement platform trusted by more than 175 financial enterprises. The platform unifies data, marketing, sales, and compliance solutions to deliver the perfect customer journey across every financial milestone. Total Expert turns customer insights into actions to increase loyalty and drive growth for banks, lenders, credit unions, and insurance companies, and is now available to purchase through the AWS Marketplace and Salesforce AppExchange. For conversations between modern banks and lenders on leadership and innovation, listen to the Expert Insights podcast hosted by Founder and CEO Joe Welu. For more information, visit


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Energage is a purpose-driven company that helps organizations turn employee feedback into useful business intelligence and credible employer recognition through Top Workplaces. Built on 14 years of culture research and the results from 23 million employees surveyed across more than 70, 000 organizations, Energage delivers the most accurate competitive benchmark available. With access to a unique combination of patented analytic tools and expert guidance, Energage customers lead the competition with an engaged workforce and an opportunity togain recognition for their people-first approach to culture. For more information or to nominate your organization, visit Energage or Workplaces.