Delivering ROI by Going All-In on Customer Experience
So many organizations say, “Hey, we need to focus on customer experience.” In theory, that sounds great. But the challenge comes in creating that focus, keeping teams aligned, and having the right tools in place. Finance of America has committed to going “all in” on customer experience, and is seeing the impact on its retention and loyalty rates. In this episode, Joe Welu and Finance of America’s Chief Digital Officer Dan Catinella outline how.